Forming your crazy ideas into something crazy real
I'm Per Lööv, product designer here at Formtale. I love to collaborate with people who do great things differently. Most importantly, I focus on designing prototypes, user experiences, value-based brands and copywriting.
I also happen to like technology, psychology, nature and well-being. And the list goes on, but solving real problems with design thinking is what matters the most to me.
What makes a great product design?
Thinking different doesn't mean it's automaticly great. It just happens that great products often happens to be different as well. What we truly value in life will also form our products. That's why it's good to ask ourselves what we value and why. Here's what I value today.
Being aware of our surroundings, past history and ourself, helps us to design products that are more adaptable and less intrusive. Both psychologically, socially and environmentally.
Being simple and educational when designing, helps us to create products that make sense and is easy to use.
Being transparent and honest when designing creates better expectations. It help us to create products you can learn to trust.
Having a purpose
Knowing the purpose and designing for that, helps us to create products that can solve the right problems.
Having a collaborative and inclusive approach helps us to design products that works for as many people as possible.
Looking beyond ourself and what has been done before, makes it easier to exceed past designs.
Product Designer Formtale
UX & Branding Designer Pixelstore
Graphic Designer Graphic Leaf
Easy-to-handle packaging design Sundsvall Mid University
Guided Conversations Jönköping University
CAD Basic Modelling Jönköping University
Strategic Communication Jönköping University
Communication Science Jönköping University
Aesthetics & Media NTI